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Tag Archives: design
Use a Design Template or Break the Mould?
There have been several online marketplaces that have sprung up to provide templates for things like brochures, email newsletters, flyers, logos and even websites. The idea is that you could buy a template and assets like images to make something … Continue reading
The Story Behind Our Calendar for 2016, The Creative Year that Lies Ahead
For over 20 years we’ve been sending out our annual calendar to business partners, suppliers and friends with quotes and images we hope will make their year brighter. Over the past five years, we’ve collaborated with our photographer and friend … Continue reading
Posted in Corporate Image, Customer Relations
Tagged art direction, design, photography
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Design Isn’t Just About How Something Looks, It’s Also How It Works
Design tools and technologies have made it easier for anyone to make things. Going far back in time, the invention of the printing led to the end of hand‐crafted illuminated manuscripts. More recently, desktop publishing did away with manual typesetting. There … Continue reading
Is Your Brand Due for a Refresh?
I really hope things are going smoothly early in 2014 and that the new year brings you great personal and professional success. The new year gives us a great opportunity to think about past successes and consider how to make things … Continue reading
Great Design is Relative; Design Advice from Relatives isn’t Always Great
We often rely on friends and family for honest advice — even when it comes to business decisions. But when it comes to design, it’s often best to trust a professional’s opinion. We had to laugh at a recent Pajama … Continue reading
In Design and Marketing, Function Should Come Before Form
The wheel is a great example of how the adage “form follows function” (regardless of the disputed origins and accuracy of the phrase itself) has been relevant throughout modern history. Different sizes, designs and materials can be used, but changing the basic … Continue reading
There’s No Excuse for Bad Design
Your message can always be conveyed with cleverness and originality Take a look at the latest blog by my friends and business partners at digital marketing agency Kobayashi Online. The topic is something close to my heart: how designers sometimes … Continue reading